Where are we heading? the future will be here before we know it, so we decided to ask some of the movers and shakers of the industry to look into their crystal balls to see where we will be and what we’ll be doing in five years time. susan young deciphers their mystic predictions. In [...]
I bumped into Captain Morgan recently and nearly did a jig with the Kraken Hunter, if he hadn’t been so hot in his costume I’m sure he would have obliged. The occasion – our very own DRAM Awards. But the reason that I am bringing it up is perhaps the very presence of these two [...]
The Signet Library, just off the Royal Mile in Edinburgh is the location of a new pop-up Pommery champagne bar which is open for the duration of the Festival. It will now be open to the public as well as the legal eagles. The venue is usually used exclusively for the legal fraternity although it [...]
Brugal, the Caribbean’s number one selling rum, is launching Brugal Blanco Especial (40% ABV), a new class of white rum that has been taking the Caribbean by storm. In contrast to other white rums on the market, Brugal Blanco Especial is made from golden rum that has been double distilled and then triple filtered to [...]
Maxxium UK is giving Maker’s Mark an extra push this summer with the launch of a new marketing campaign, Bourbon & Bespoke. The promotion, which kicks off nationwide in the on-trade this month, encourages consumers to order a Maker’s Mark drink in participating bars, for a chance to win the £5,000 ‘hand-picked’ style allowance, as [...]
Bulldog London Dry Gin is to be distributed by J Wray & Nephew UK following the decision to roll the brand out national-wide. The drinks distributor already looks after Appleton Estate Jamaica Rums, Wray & Nephew White Overproof rum, Alize, Dooley’s and Licor 43 fame. Diane Edwards, general manager of J Wray & Nephew UK [...]
Seasonal change for Kopparberg Cider of Sweden Brands (COS) are introducing a new revolving seasonal line of Kopperberg which kicks off this month with a new Raspberry flavour. The company say they are launching the new revolving seasonal line in response to high consumer demand for the Kopparberg Cider range, which has seen sales increase [...]